05 March 2011

Indian drama serials - the new drug

The evil jealous sister-in-law, the possesive mother-in-law, the cheating husband, the really dumb but tolerant wife...and it goes on and on and on.  Really plays with a person's emotions for nothing.

This whole drama serial business is just as popular and serious of a matter as drug addiction.   

Lets talk about the boss behind this sweet disaster, Ekta Kapoor.  She produces a countless number of dramas that you will come across while you are flipping through the musical and colorful indian channels.  Usually after 17:00 it all begins.  One serial after another.  The wives and mommies take some time out from their long tiring day and give their full attention to it.  The best part is that all of these never-ending dramas have just about the same story.  The slightly different beginning with the same old climax, and the same freakin ending.  Most of them at least.  Let's not forget the classic overdramatic, noisy sound effects (which are also the same) accompanied with the classic over-exaggerated look of betrayel on each character's dumbfounded face (again, lacking originality) that tend to slow the storyline down day after day.

To sum it all up, it's a big blob of crap, which the audience LOVE.   

They learn many unneccassary things.  Like emotional blackmail, a higher degree of suspicion, wierd traditional/cultural rules that I have never heard in my life, meaningless superstition, overly fancy dressing, exccessive showing off of heavy jewelry, and so on.

It's a big profit Ekta gets off of these twists.  She's a smart woman, admit it or not.  She knows her audience well.  Nowadays, people (more specifically, several women) are more eager to watch the next episode of a soap than a forthcoming film of a superstar because of it's continuity, extreme fictitious situations, and characters with new fancy sarees every day.  There will never be an end to this, will there?

I despised hindi soaps till I came to Sweden and started watching some parts of it with my mother-in-law.  I hated it at first.  It was all a waste of time.  Then i thought, this can be a mother to daughter-in-law bonding time, which actually worked.  After all, the serials deal with the old "saas-bahu" (mother-in-law, daughter-inlaw)  scenario.   The unfortunate part is, I am slowly getting addicted to something i once hated.  Even though i think i would grow out of it after living seperately, I still think i will have this small curiousity of what will happen in the next episode of this serial or that serial.  What have i done to myself!

Nah, I'll eventually get over it.  This is how I look at it.  I dedicate an hour of my time with my mother-in-law through these nerve-wracking drama serials.

I guess there might be some pros.  Drama serials have this old school setting of a traditional family having very strong family values.  It might be a way to send everyone the message that the old generation tradition will never die....i guess that can be a good thing =\ ...or not....

Whatever the case is, it's still an extreme addiction.  No addiction is good.

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